Analytics in Action

Creating Data Mining Structures & Predictive Models (Neural Networks & Decision Trees) using the Excel Add-In for SQL Server 2008

A demonstration of how to create Data Mining Structures & Predictive Models using the Excel Data mining Addin for SQL Server 2008. A data mining structure is created first and then a Microsoft Decision Tree & Neural Network are created. In the subsequent video I will create a lift chart (also known as an Accuracy Chart) to compare the effectiveness of the two models. The raw data used in the demonstration  is available for download  here.

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